Case studies
Astana: digital transformation in 4 months

Challenge (before deployment)
- topping up the balance took up to 3 days; passengers could not use transport right away
- remaining funds expired after 2 weeks - distrust and losses for users
- outdated equipment and interface, low processing speed
- a closed card system, dependence on plastic cards
- manual ticket synchronization, discrepancies between actuals and reporting
- high cost of ownership of the old system, borne by the state
- no bank-card payment
- fragmented reporting, decisions based on guesswork
Solution
Deploying the platform in 4 months without stopping the current system, a smooth transition
Result
- +46% growth in ridership
- +8% unique users
- +14% growth in average bus speed
- −16% complaints
- balance top-up in 15 minutes instead of 3 days
- deployment cost the state 27 times less than comparable systems, fully funded by private investment
- real-time arrival prediction, route digitalization, virtual concessions with online enrollment, payment by local and international bank cards
+46%ridership
15 mininstead of 3 days
27 timescheaper than comparable systems
4 monthsto deploy
